A few years ago Amazon came up with a fantastic idea of putting banks of locker (like those you use to see at airports, train and bus stations) at convenient locations in bigger cities. My preferred Amazon Locker is located inside of an Albertson’s grocery store. This is good for me and Albertson’s, as I always buy a few more items from the store when I’m picking up an Amazon order. The magic of the Amazon Locker comes in your email in the form of an access code …
If you’ve been to Qdoba, Chipotle, McDonald’s or ANY food location at Disneyland, there’s a good chance you’ve stood in line for at least several minutes waiting to order. Usually you use that wait time to study the menu and get everyone’s orders figured out. Imagine a big QR code around the entrance or line for the restaurant you’re waiting at, suggesting that you pre-build your order. The customer scans the code, which takes them to a simplified mobile version of the restaurant’s menu, with the instructions to …
Scenario: A good friend has mentioned several times that they REALLY like that set of high-end speakers, but they just don’t want to spend $300+, plus they don’t really need them – but they’d still like them. At the same time, you don’t want to spend $300 on a gift for your good friend. So, what do you do? Maybe you know some of their family members or their other friends and maybe you can get them to chip in on buying this great gift. Maybe. Even then, …
If you’re Home Depot or Best Buy, I can understand running out of stock on items. It happens. Businesses can only carry so much debt when ordering products from suppliers. It’s understandable that Best Buy might only have 50 iPad 2’s in stock at a given store. Home Depot could run out of 3/4 in. HD Maple Plywood, as they only order it once every 6 months and don’t sell much of it. Let’s look at the Apple Store. Sure, Apple only makes and sells about 50 products, …
In the stock market you can create ‘buy orders’ (also called “limit orders”) which allow a trader to set an automatic ‘rule’ to buy (or sell) a stock when it reaches a specific price. So why not have that feature on Amazon, JCPenny, Staples, Sony – or a 3rd party site that will do the buying for you? Imagine you want that SuperTooth Disco High Power Bluetooth Stereo Speaker, but you just aren’t willing to pay $103.81 for it… but you WOULD pay $85. Sure, you can shop …
Over the years I’ve help a lot of small business owners get their web presence started. One of the biggest mistakes those business owners have been to setup a website with too much of a focus on “timely” content. When writing the content for a website, and more specifically a retail business, it’s important to write generically enough that your site doesn’t look old and outdated in a few months. Using phrases like “We’ve been a leader in water filtration and purification for the past 2 years” means …
